We turn complex information into powerful visuals

The future of communication is visual. Infographics, data visualization and information design are excellent tools to effectively communicate a complex message to your audience.

How can we help you?

A tsunami of data and information is coming our way, and visualization is one of the crucial solutions to keep it manageable. Our experienced team of information designers is ready to turn your complex information into powerful visuals that will boost your audience engagement.

Infographics icon


Share your message in a clear, attractive and stunning visual way.

More info
Data visualization icon

Interactive reports

Transform your dusty pdf reports into accessible, actionable insights.

More info
Information design icon

Visual stories

Use engaging visual storytelling to share a powerful message.

More info
Training icon


We love to share our passion for data visualization with you!

More info
Book cover for the 'Powerful Charts' book

Powerful Charts

The Art of Creating Clear, Correct and Beautiful Data Visuals

Ten years of data visualization experience bundled in a practical, hands-on book for everyone who regularly needs to communicate with data!

Frequently asked questions

The main goal of an information design agency is to process complex information and data – which are hard to understand – and turn them into effective visual representations – which are easy to understand.

This goes far beyond just drawing a pretty picture. We take our time to analyze the target audience and fully understand the objectives of the information sharing. We then combine principles of graphic design, data visualization, user experience and interaction design to develop compelling visual narratives optimized to reach these objectives. All of this requires a multi-disciplinary team skilled in analysis, communication, design and development.

The end results can be static, animated or fully interactive charts, infographics, reports, or visual stories. In this way, an information design agency helps businesses, organizations, and scientists to effectively communicate their insights to a wide range of audiences.

The time it takes to create an infographic or interactive report can vary depending on the complexity of the data, the scope of the project, and the level of interactivity required. Each process involves three phases: analysis, design, and development.

For a standard, non-interactive infographic of A4 or A3 size these three phases can be executed in approximately two to four weeks.

An interactive infographic or visual storytelling piece has a longer development phase and will typically require between four and eight weeks.

A fully interactive report has an intense analysis phase in which we process and structure all of the available information, and determine the optimal table of contents and chart types. Dozens of charts need to be designed and built in an online version, and often in a printed version as well. From start to finish, such a report could take two to four months to complete.

The cost of creating an infographic or interactive report depends on various factors, such as the project’s complexity, the number of visual elements required, and the level of interactivity.

We offer customized solutions to meet the specific needs of each client and are happy to work with you to determine a solution that suits your specific needs and budget.

For a standard, A4- or A3-sized infographic without any dynamic or interactive elements you should expect an investment of € 2500. This covers the analysis and structuring of the available information, defining the style and creation of visual concepts, and the actual development of the infographic – including copywriting and design revisions.

For interactive infographics and visual stories, you should expect an investment roughly around € 10000, depeding mainly on the number of visuals in the story, and the level of interactivity and originality.

For fully interactive reports or custom dashboards the expected budget is around € 25000. The size of the data and the number of sources are the main determining factors.

An overview of the expected budget for different types of projects, including some relevant examples, can be found in this pdf file:



Vreemde plaatsnamen in Vlaanderen

Iedereen kent wellicht 'Kontich' en 'Reet', maar in Vlaanderen hebben we nog veel meer merkwaardige, onverwachte, en vaak grappige plaatsnamen. Heb je bijvoorbeeld ooit al gehoord van Buitenland, Dikkebus, of Grote Homo?

Read More

Small multiples can save your chart

When you're dealing with a chart that has too much information on it, the most straightforward advice to follow is: break it down into multiple charts, each with less information on them. A powerful example of this is a so-called small multiple approach.

Read More

Data visualization podcasts 2023

At Baryon, we’re huge fans of podcasts! Data visualization podcasts are a great way to stay up to date on the latest trends and techniques in data visualization.

Read More

Some of our clients

Let's get in touch

Ready to start your next visual project with us? Looking for a constructive sparring partner for your next crazy communication idea? Or just have a question? Send us a message and we will get back to you as soon as possible!

Message sent

We sent you a mail.
We will contact you as soon as possible!

We are really into visual communication!

Every now and then we send out a newsletter with latest work, handpicked inspirational infographics, must-read blog posts, upcoming dates for workshops and presentations, and links to useful tools and tips. Leave your email address here and we’ll add you to our mailing list of awesome people!

Eager to turn your complex data into powerful and attractive information graphics?

Let me know how I can helpBook a meeting